A simple claim register for marketing teams
https://brandlyup.com/insights/a-simple-claim-register-for-marketing-teams/

QUICK ANSWER
A claim register records what you say, the evidence behind it, who approves it and where it appears. Use it for numbers, credentials, capabilities and customer results. The register helps keep public communication accurate as products, people and permissions change.

WORKING CHECKLIST
1. Inventory important public claims.
2. Attach source, scope and owner.
3. Record permitted wording and destinations.
4. Review claims when facts or permissions change.

YOUR BRIEF
Business / website:
What needs to change:
Existing materials:
Open questions:
Timing:

SCOPE
AI-assisted practical guide. Examples are illustrative; business-specific facts and sector claims need the responsible owner’s approval.

Contact: hello@brandlyup.com