A room-page checklist for a clearer booking decision https://brandlyup.com/insights/hospitality-direct-booking-net-revenue/ QUICK ANSWER Give guests enough accurate information to compare rooms and understand the next step, then verify the handoff to the actual booking system. WORKING CHECKLIST 1. Label room photographs and illustrative images accurately. 2. Confirm any included benefit with the property team. 3. Keep availability and rate information aligned with the approved booking source. YOUR BRIEF Business / website: What needs to change: Existing materials: Open questions: Timing: SCOPE Original practical checklist; sector-specific claims require the responsible business reviewer. Contact: hello@brandlyup.com