Packaging design handoff before you print https://brandlyup.com/insights/packaging-design-handoff-before-you-print/ QUICK ANSWER A packaging handoff should connect approved artwork, verified product information and the printer's production requirements. Review actual dimensions and a physical proof where appropriate. Visual approval of a render does not establish print readiness or regulatory approval of the label content. WORKING CHECKLIST 1. Confirm the printer's current specification. 2. Assign an owner for product facts. 3. Test all variants at actual size. 4. Archive the approved production version. YOUR BRIEF Business / website: What needs to change: Existing materials: Open questions: Timing: SCOPE AI-assisted practical guide. Examples are illustrative; business-specific facts and sector claims need the responsible owner’s approval. Contact: hello@brandlyup.com